Vintage Luxury Fashion

Exploring the Rise of the Secondhand Clothing Trade

Author: Daniella Ryding,Claudia E. Henninger,Marta Blazquez Cano

Publisher: Springer

ISBN: 3319719858

Category: Business & Economics

Page: 222

View: 4675

Providing a critical insight into the growth of the secondhand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia. The ‘pre-loved or pre-owned’ clothing trade has grown as an economic entity, providing a living for over 100,000 people and creating a desirable and essential clothing source in under-developed economies. By debating and deliberating contemporary cases, the authors illustrate how companies can optimise key managerial activities surrounding product branding, location marketing and supply chain buying. This timely collection is an important read for anyone involved in fashion, but particularly those interested in the retail and marketing perspective of the industry, as it explores an emerging and significant retail format.

Luxury Fashion Branding

Trends, Tactics, Techniques

Author: U. Okonkwo

Publisher: Springer

ISBN: 0230590888

Category: Business & Economics

Page: 352

View: 7360

This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.

Sustainable Luxury

Cases on Circular Economy and Entrepreneurship

Author: Miguel Angel Gardetti,Subramanian Senthilkannan Muthu

Publisher: Springer

ISBN: 9811306230

Category: Science

Page: 160

View: 596

This book highlights ten cases of entrepreneurship that – in the context of circular economy – have redefined the paradigm of luxury and the notion of exclusivity that it requires. It shows how, by using technology and a new consumption model, the ten companies have created novel business models for luxury, and more intelligent forms of use better-suited to modern times.

Engaging with Fashion

Perspectives on Communication, Education and Business

Author: Federica Carlotto,Natalie McCreesh

Publisher: BRILL

ISBN: 9004382437

Category: Social Science

Page: 368

View: 1106

This book is a modern exploration of how we engage with fashion today through the fields of Fashion, Dress, Material Culture, Fashion Management & Communication.

Sustainability in Fashion

A Cradle to Upcycle Approach

Author: Claudia E. Henninger,Panayiota J. Alevizou,Helen Goworek,Daniella Ryding

Publisher: Springer

ISBN: 3319512536

Category: Business & Economics

Page: 270

View: 346

This book provides a critical insight into sustainability and fashion in a retailing and marketing context. Examining a truly global industry, Sustainability in Fashion offers international application with a view to contextualising important developments within the industry. Contributors use their diverse backgrounds and expertise to provide a contemporary approach in examining key theoretical concepts, constructs and developments. Topics include consumer behaviour, communications, circular economy and supply chain management. The individual chapters focus on sustainability and provide a range of fashion sector examples from high street to luxury apparel.

Time Out Paris

Author: Editors of Time Out

Publisher: Time Out Guides

ISBN: 1846703557

Category: Travel

Page: 416

View: 1813

Time Out's resident team helps you get the best from the fascinating French capital in this annual guide. Along with detailed coverage of the Louvre, the Eiffel Tower and all the major attractions, Time Out Paris gives you the inside track on local culture, with illuminating features and independent reviews throwing the spotlight on everything from ancient street-corner cafés to vital new nightclubs. The 20th edition of Time Out Paris, written by a resident team of journalists, will help you get through the maze of tiny streets and the seemingly endless range of choices.

Luxury Strategy in Action

Author: J. Hoffmann,I. Coste-Manière

Publisher: Springer

ISBN: 0230361544

Category: Business & Economics

Page: 205

View: 428

Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.

Social Commerce

Consumer Behaviour in Online Environments

Author: Rosy Boardman,Marta Blazquez,Claudia E. Henninger,Daniella Ryding

Publisher: Palgrave Macmillan

ISBN: 9783030036164

Category: Business & Economics

Page: 277

View: 7641

This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors explore how social media users co-create value for businesses, influence other consumers and generate electronic word-of-mouth (eWOM). Providing insights from practitioners and academics, this book goes further than simply exploring e-commerce and social media, and addresses the real relevance of social commerce in today’s business landscape. With a selection of contemporary case studies and a Foreword written by Inthefrow’s creator, Victoria Magrath, Social Commerce will be an engaging read for those studying consumer behaviour, online marketing, and e-commerce.

Virtual Vintage

The Insider's Guide to Buying and Selling Fashion Online

Author: Linda Lindroth,Deborah Newell Tornello

Publisher: Random House

ISBN: 0679647341

Category: Reference

Page: 384

View: 9233

Vintage clothing has never been more chic, with everyone from celebrity trendsetters to style-conscious professionals searching for wearable treasures from the past. Virtual Vintage is the first and only guide that helps both the novice and the fashion connoisseur evaluate and confidently participate in the thriving vintage marketplace that exists online. No other book explains how to get it, sell it, fix it, or wear it with flair. Authors Linda Lindroth and Deborah Newell Tornello equip readers from head to toe with • more than 100 chic sites—rated and evaluated • instructions on contacting sellers • smart strategies for bidding in online auctions • advice about evaluating the size, quality, and colors of a garment • tips for cleaning and repairing vintage items Whether you’re looking for a 1960s Rudi Gernreich knit, Gucci hipster trousers, a Claire McCardell for Townley shirtwaist, or a Chanel suit in pink wool with black patent-leather trim, Virtual Vintage will help you build a unique and sensational wardrobe. From the Trade Paperback edition.

Fashion Brands

Branding Style from Armani to Zara

Author: Mark Tungate

Publisher: Kogan Page Publishers

ISBN: 074946447X

Category: Business & Economics

Page: 240

View: 9001

Once a luxury that only the elite could afford, fashion is now accessible to all. High street brands such as Zara, Topshop and H&M have put fashion within the reach of anyone, whilst massive media attention has turned designers such as Tom Ford, Alexander McQueen and Stella McCartney into brands in their own right. Fashion Brands takes you 'behind the seams', so to speak, exposing how the use of advertising, store design and the media has altered our fashion 'sense' and how a mere piece of clothing can be transformed into something with mystical allure. Packed with first-hand interviews with fashion brand gurus and industry insiders, this fully updated 3rd edition of the international bestselling Fashion Brands has its finger on the fashion pulse more firmly than ever. It now includes more on celebrity fashion brands and the rise of the 'It' girls and their influence to further analyse every aspect of fashion from a marketing perspective.

The Luxury Market in India

Maharajas to Masses

Author: G. Atwal,S. Jain

Publisher: Springer

ISBN: 1137264160

Category: Business & Economics

Page: 217

View: 2854

A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.

Fashion Media

Past and Present

Author: Djurdja Bartlett,Shaun Cole,Agnès Rocamora

Publisher: Bloomsbury Publishing

ISBN: 0857853090

Category: Design

Page: 256

View: 1835

The fashion media is in the midst of deep social and technological change. Including a broad range of case studies, from fashion plates to fashion films, and from fashion magazines to fashion blogs, this ground-breaking book provides an up-to-date examination of the role and significance of this field. Winner of the PCA/ACA Ray and Pat Browne Award for Best Edited Collection, Fashion Media includes chapters written by international scholars covering topics from historic magazine cultures and contemporary digital innovations to art and film, exploring themes such as gender, ethnicity, design, taste and authorship. Highlighting the complexity of processes that bind design, design, technology, society and identity together, Fashion Media will be of be essential reading for students of fashion studies, cultural studies, visual culture studies, design history, communications and art and design practice and theory.

Fashion and Celebrity Culture

Author: Pamela Church Gibson

Publisher: Berg

ISBN: 0857852302

Category: Design

Page: 304

View: 9860

The interrelationship between fashion and celebrity is now a salient and pervasive feature of the media world. This accessible text presents the first in-depth study of the phenomenon, assessing the degree to which celebrity culture has reshaped the fashion system. Fashion and Celebrity Culture critically examines the history of this relationship from its growth in the nineteenth century to its mutation during the twentieth century to the dramatic changes that have befallen it in the last two decades. It addresses the fashion-celebrity nexus as it plays itself out across mainstream cinema, television and music and in the celebrity status of a range of designers, models and artists. It explores the strategies that have enabled visual culture to recast itself in the new climate of celebrity obsession, popular culture and the art world to respond adaptively to its insistent pressures. With its engaging analysis and case studies from Lillian Gish to Louis Vuitton to Lady Gaga, Fashion and Celebrity Culture is of major interest to students of fashion, media studies, film, television studies and popular culture, and anyone with an interest in this global phenomenon.

Gucci

the Making-of

Author: N.A

Publisher: N.A

ISBN: 9783899105131

Category:

Page: 382

View: 8173


Extreme Fashion

Pushing the Boundaries of Design, Technology and Business: Conference Proceedings 2007

Author: International Foundation of Fashion Technology Institutes. Annual Conference,Elizabeth Rouse,Centre for Learning and Teaching in Art & Design

Publisher: International Foundation of Foreign Technology Institutes

ISBN: N.A

Category: Design

Page: 495

View: 2526


Key Concepts for the Fashion Industry

Author: Andrew Reilly

Publisher: Bloomsbury Publishing

ISBN: 0857853678

Category: Design

Page: 152

View: 7337

Key Concepts for the Fashion Industry is the first concise and accessible overview of fashion theories for students on any fashion course. Providing an easy understanding of the core concepts, from scarcity to conformity, this book offers clear, practical examples and accessible case studies, making complex theory easy to digest. All fashion students need a basic understanding of how a style becomes a fashion and how this spreads or declines, whether they are studying fashion design, merchandising or any other fashion course. Containing student-friendly features such as discussion questions, activities and further reading, this book is essential reading for all students studying across all areas of fashion.