The Crowdfunding Revolution: How to Raise Venture Capital Using Social Media

Author: Kevin Lawton,Dan Marom

Publisher: McGraw Hill Professional

ISBN: 0071790462

Category: Business & Economics

Page: 224

View: 1355

THE GROUNDBREAKING NEW METHOD FOR RAISING VENTURE CAPITAL THROUGH SOCIAL NETWORKS “The declaration of independence for our industry!” —MAT DELLORSO, WealthForge Inc. “The Crowdfunding Revolution should be on the mandatory reading list for everybody active in the industry or for everyone who’s planning to be.” —CROWDFUND NEWS “Kevin Lawton and Dan Marom have done a great job. . . . A must-read for everybody entering the field of crowdfunding!”—GIJSBERT KOREN, Smarter Money “We recommend this book highly to anyone who is fascinated by this new methodology for funding projects and endeavors. . . . A wonderful read.” —BRIAN MEECE, RocketHub “Read this book if you want to catch the next wave!” —FRED BRYANT, WealthForge Inc. “A must-read for anyone interested in the early stage funding process.” —MANDAR KULKARNI, pluggd.in “The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.” —BUSINESS2COMMUNITY “The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.” —SMALL BUSINESS TRENDS YOUR POOL OF INVESTORS JUST INCREASED BY 2 BILLION . . . Since the day the first human being approached a prospective investor, the province of capital allocation has been controlled by a small and entrenched minority. All this has changed. Now, the power of the Internet—particularly social media—enables anyone to connect with more investors in less time than it used to take to connect with one. The investing pool is open, everyone is in—and The Crowdfunding Revolution shows how to get to the forefront of the new world of venture financing. This groundbreaking guide explains how the explosive growth of connectivity is obviating human-to-human networks and centralized planning of capital allocation—and describes how crowdfunding can be used to tap into a “collective intelligence” for far superior results. Providing a wealth of information that will make your crowdfunding efforts more efficient and productive, the book is organized into three thematic sections: THE ROAD HERE: A thorough overview of what crowdfunding is—and how and why this radical new approach is replacing traditional means of venture financing THE CROWDFUNDING CAMPAIGN: Proven methods for marketing to the crowd, setting clear objectives, building a crowdfunding team, and communicating in a way that inspires action THE ROAD AHEAD: The crowdfunding ecosystem, intellectual property issues, mining collective IQ, new investment models, and regulations More than 2 billion people globally are now active online—and that number is guaranteed to grow at an extraordinary rate. The Crowdfunding Revolution explains all the ins and outs of raising investment capital by using social media and new technologies to draw small sums of money from an almost countless number of sources. Organic. Transparent. Decentralized. This is crowdfunding. This is the future. Read The Crowdfunding Revolution and become the first expert in your crowd on this radical new approach poised to supplant age-old venture financing methods.

Strategic Approaches to Successful Crowdfunding

Author: Assadi, Djamchid

Publisher: IGI Global

ISBN: 1466696052

Category: Business & Economics

Page: 378

View: 6566

The integration of technology into entrepreneurial initiatives has led to the use of online communities to raise funds for projects and ventures. Through the use of social media platforms and the social web, crowdfunding has provided an innovative, large-scale fundraising solution for both personal and professional initiatives. Strategic Approaches to Successful Crowdfunding brings together a collection of research-based chapters relating to the use of the social web to raise funds and provide financial support for start-up companies, individual pursuits, and philanthropic endeavors. Focusing on a diverse set of topics relating to e-commerce, capital investment, peer-to-peer lending, digital philanthropy, and virtual communities, this timely publication is an essential reference source for academicians, researchers, professionals, and graduate students interested in understanding the dynamics, best practices, and managerial solutions for drawing funds and financial support from online communities.

Crowdfunding

A Guide to Raising Capital on the Internet

Author: Steven Dresner

Publisher: John Wiley & Sons

ISBN: 1118746864

Category: Business & Economics

Page: 272

View: 5975

A groundbreaking book on the growing trend of crowdfunding Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will change how early stage and small business financing transactions are consummated. Author Steven Dresner, Founder and CEO of Dealflow.com, understands the nuances of how crowdfunding can help companies gain much needed access to capital, and now he shares those insights with you. Engaging and informative, this book will serve the needs of a global audience comprising entrepreneurs, financiers, and other professionals. It skillfully addresses the market dynamics that are catapulting crowdfunding into the mainstream and explores essential issues ranging from planning an online campaign, post-transaction management, and business planning to securities law and tax issues. Puts the business of crowdfunding in perspective with a look at the current marketplace, overview of important data, and legitimate concerns Examines effective techniques for communicating with the crowd Details equity-based financing and other sources such as debt instruments Contains contributions from a wide array of individuals involved in the worlds of finance, law and accounting, social media, marketing, as well as DealFlow Media's own staff Crowdfunding affords-start ups and other smaller businesses better access to capital via the Internet/social media. It also allows an investor of any size to back a business of their choosing. This new book will show you what this process entails and how it can benefit everyone involved.

The Crowdfunding Handbook

Raise Money for Your Small Business or Start-Up with Equity Funding Portals

Author: Cliff Ennico

Publisher: AMACOM

ISBN: 0814433618

Category: Business & Economics

Page: 288

View: 6085

Ever wish your company could raise capital the Kickstarter(R) way? Equity crowdfunding is finally here, opening new funding avenues for small businesses and start-ups. In April 2012, President Obama signed the Jumpstart Our Business Startups-or JOBS-Act into law. This groundbreaking legislation empowers privately-owned companies to raise capital from investors without going through the rigorous IPO and private placement processes. Now that the SEC has handed down the last regulations, the floodgates will open and companies will be free to compete for funding. Small business and legal expert Cliff Ennico has followed the equity crowdfunding story since its inception. Now, in The Crowdfunding Handbook, he explains the JOBS Act and translates the regulations into a clear set of do's and don'ts for entrepreneurs and small-business owners looking to get in early-and do things right. Need help pricing your securities? Pitching a project to the public? Choosing between funding platforms? Figuring out disclosure documents and reporting requirements? This book delivers targeted answers-whether crowdfunding is your best bet, picking the right legal entity, selecting types of securities to offer, reaching the most promising investors, keeping crowds under control, and more. IPOs are expensive, and venture capital nearly impossible to attract. Crowdfunding is changing the game for private companies . . . and this book will lead the way.

Post-Capitalist Entrepreneurship

Startups for the 99%

Author: Boyd Cohen

Publisher: Taylor & Francis

ISBN: 1351774131

Category: Business & Economics

Page: 136

View: 5110

Post-Capitalist Entrepreneurship: Startups for the 99% details the implications of the post-capitalist society on entrepreneurship around the globe, and it challenges many of our underlying assumptions about how entrepreneurs form startups and the objectives and roles, or lack thereof, of startup investors in a post-capitalist society. The author explores real emerging stories about different forms of post-capitalist entrepreneurship (PCE) with chapters dedicated to subjects such as platform cooperatives, alternative currencies (local, crypto, and time banking), and the emergence of blockchain-enabled Distributed Autonomous Organizations (DAOs). This book will help aspiring and current entrepreneurs, investors and policymakers to: Understand emerging trends in new forms of economic activity that will shape the future of entrepreneurial opportunities Discover new approaches to business modeling in the post venture-capital opportunity space Embrace Lean startup and collaborative startup approaches that can accelerate startups in these new markets Recognize new spaces and avoid being disintermediated by new forms of startups and financing Know why and how local governments should reshape entrepreneurship policy to support post-capitalist entrepreneurship for the 99%

Lending, Investments and the Financial Crisis

Author: Elena Beccalli,Federica Poli

Publisher: Springer

ISBN: 1137531010

Category: Business & Economics

Page: 215

View: 3855

This book features contributions from leading researchers into the effect of the recent financial crisis on lending in the banking sector. They explore the emergence of alternative methods of firm financing, including crowdfunding, firm network financing and venture capital, and analyse the performance of listed European innovative firms. The book discusses related topics such as the role of loan dynamics and structure for Central and Eastern European economic growth, the liquidity policy of the European Central Bank during the Euro crisis, sovereign pensions and social security reserve funds. Lending, Investments and the Financial Crisis addresses the ways in which the strategies of institutional investors have been impacted by the crisis. The study focuses on Western, Central and Eastern Europe, while providing a wider context in terms of comparison with the Chinese banking system.

ECIC 2017 - 9th European Conference on Intellectual Capital

Author: Ilidio Lopes,Rogerio Serrasqueiro

Publisher: Academic Conferences and publishing limited

ISBN: 1911218301

Category: Business & Economics

Page: 414

View: 9226

These proceedings represent the work of researchers participating in the 9th European Conference on Intellectual Capital (ECIC 2017) which is being hosted this year by the Instituto UniversitArio de Lisboa (ISCTE-IUL) on 6-7 April 2017. ECIC is a recognised event on the international research conferences calendar and provides a valuable platform for individuals to present their research findings, display their work in progress and discuss conceptual and empirical advances in the area of Intellectual Capital. It provides an important opportunity for researchers and practitioners to come together to share their experiences of researching in this varied and expanding field. The conference this year will be opened with a keynote presentation by Dr JosE Maria Viedma MartI from U.P.C., Polytechnic University of Catalonia in Barcelona, Spain and Prof. Maria Do Rosario Cabrita from Universidade Nova de Lisboa, Portugal who will together be talking about The Practice of Intellectual Capital in the Fourth Industrial Revolution. The second day of the conference will be opened by Dr Gregorio MartIn-de Castro, from Complutense University of Madrid, Spain, who will address the topic Intellectual Capital: Linking Theory and Practice. With an initial submission of 98 abstracts, after the double blind, peer-review process there are 42 academic Research papers, 2 PhD Research, 1 Masters Research and 1 Work in Progress papers published in these Conference Proceedings. These papers represent truly global research in the field, with contributions from Australia, Colombia, Croatia, Egypt, Finland, France, Greece, Iran, Italy, Kazakhstan, Latvia, Lithuania, Poland, Portugal, Romania, Russia, South Africa, Spain, The Netherlands, Turkey, United Arab Emirates, UK and USA.

Crowdsourcing For Dummies

Author: David Alan Grier

Publisher: John Wiley & Sons

ISBN: 111994385X

Category: Business & Economics

Page: 384

View: 4794

Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business. Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfunding and open innovation work for you. It gives step-by-step advice on how to plan, start and manage a crowdsourcing project, where to crowdsource, how to find the perfect audience, how best to motivate your crowd, and tips for troubleshooting.

Locavesting

The Revolution in Local Investing and How to Profit From It

Author: Amy Cortese

Publisher: John Wiley & Sons

ISBN: 0470911387

Category: Business & Economics

Page: 252

View: 3033


Crowdfunding in Europe

State of the Art in Theory and Practice

Author: Dennis Brüntje,Oliver Gajda

Publisher: Springer

ISBN: 3319180177

Category: Business & Economics

Page: 251

View: 2557

Crowdfunding is becoming an increasingly popular method to finance projects of every kind and scale. This contributed volume is one of the earliest books presenting scientific and research-based perspectives of crowdfunding, its development, and future. The European Crowdfunding Network (ECN) and its scientific work group, together with FGF e.V., invited both researchers and practitioners to contribute to this first state-of-the-art edited volume on crowdfunding in Europe. This book contributes to a better comprehension of crowdfunding, encourages further fundamental research and contributes to a systematization of this new field of research. The book also features expert contributions by practitioners to enhance and complement the scientific perspective. This book can be used as a guideline and shall advance classification in an emerging research field.

The Crowdfunding Bible

How to Raise Money for Any Startup, Video Game Or Project

Author: Self Help,Health & Mind

Publisher: Popular Books Publishing

ISBN: 1105726282

Category: Self-Help

Page: 90

View: 1032

This Book comes highly recommended and its one youll really enjoy.

Equity Crowdfunding

The Complete Guide for Startups and Growing Companies

Author: Nathan Rose

Publisher: N.A

ISBN: 9780473377984

Category:

Page: N.A

View: 2193

Raise Money Without a Bank Or a VC, Through The Crowd! For many startups and growing companies, gaining marketing exposure and raising external funding from investors are #1 and #2 on their priority list. But, until recently, they were always separate activities - first you would raise the money, and then you would spend it on marketing. The advent of equity crowdfunding means these two critical tasks can be done at the same time. This is a game-changer. Equity Crowdfunding - A Hybrid of Venture Capital and Kickstarter. Unlike venture capital, the company founders get to set their own offer terms, retain their company culture, and bring on dozens, or even hundreds of shareholders rather than just a tiny handful - and gain all the promotional benefits that come with this. And unlike the crowdfunding offered by sites like Kickstarter and Indiegogo, equity crowdfunding allows a company to offer shares in itself, instead of a pre-ordered product. This means equity crowdfunding can be used by far more types of businesses, and typically attracts a lot more money. Companies regularly raise hundreds of thousands, or even millions of dollars through equity crowdfunding. This Book Will Show You How! Equity crowdfunding offers amazing potential for startups and growing companies, but it is also a very steep learning curve. Many companies begin with no real idea of how to choose a platform, how to craft their pitch, or what they should be doing to drive people to their offer page and invest. In this step-by-step guide, you will learn: The forces which have brought equity crowdfunding to where it is today How to tell whether equity crowdfunding will be a good fit for your company The biggest mistakes that can kill an offer before it has even begun How to build critical momentum - one company raised 1 million in 96 seconds! How to construct a marketing plan to get people literally counting down to your launch How to salvage an offer which is "stuck," and re-ignite the momentum What past campaigns wished they had known before they had started The incredible impact equity crowdfunding can have on your business and profile The World's First Comprehensive Resource Featuring the very best strategies from 20 real companies who have used equity crowdfunding to raise millions of dollars, euros and pounds. And the expert advice from 12 market-leading platforms at the forefront of the equity crowdfunding revolution. This book is truly global in scope, featuring contributions from the United Kingdom, the United States, France, the Netherlands, Germany, Sweden, Finland, Estonia, Canada, the Middle East, Australia and New Zealand. This is THE complete guide, with no prior knowledge assumed, and will teach you equity crowdfunding from the ground up. "

Crowdfunding

The Next Big Thing

Author: Gary Spirer

Publisher: CreateSpace

ISBN: 9781492126225

Category: Business & Economics

Page: 357

View: 9079

In CrowdFunding: the next big thing, you will discover: how launching a new product and captivating a crowd is similar to understanding the business models of American Idol, The Voice, The X Factor, and Shark Tank; the pros and cons of the five major capital-raising strategies to get the most money on the most favorable terms; the critical seven steps all start-up businesses must take and investors MUST know to become successful; the top three reasons most start-ups fail from the beginning and how to avoid them; how to successfully pitch investors on crowdfunding sites and in person to venture capitalists and angel investors; why relationships are the new currency, and how to turn them into a large responsive list that buys more and more of your products and services; the four levels of converstation you must engage your prospects and customers in to get the winning edge in marketing and sales.

Cash from the Crowd

How to crowdfund your ideas and gain fans for your success

Author: Sally Outlaw

Publisher: Entrepreneur Press

ISBN: 1613082606

Category: Business & Economics

Page: 122

View: 8867

CROWDFUNDING–raising capital in small increments from a large number of people– will inject over $5 billion into the economy this year and is becoming a powerful way to fund new ideas and generate buzz for new products and ventures. Although crowdfunding has the potential to be an amazing boost to entrepreneurs, only 40% of projects succeed in reaching their funding goal. Crowdfunding platform founder Sally Outlaw reveals how entrepreneurs can shift these odds in their favor. Want to know which marketing efforts result in a 35% higher rate of contributions? OR, what is the best time and day to launch or promote a campaign? The answers to these and more are here.

Peer-to-Peer Lending and Equity Crowdfunding: A Guide to the New Capital Markets for Job Creators, Investors, and Entrepreneurs

Author: Kim Wales

Publisher: ABC-CLIO

ISBN: 1440855358

Category: Business & Economics

Page: 272

View: 1921

Written by an industry pioneer who has hands-on experience in the brave new world of peer-to-peer lending and equity crowdfunding, this book serves as a resource for investors and entrepreneurs alike and investigates how these alternative mechanisms will increase the financial and operational capacity of borrowers, lenders, buyers, and sellers in the private markets. • Describes the inherent value in democratization of capital and financial inclusion using peer-to-peer credit and equity crowdfunding that can assist private investors, banks, small businesses, and pension fund managers with market participation • Documents the necessity for fostering transparency, enhancing risk management, and establishing a secondary market to increase distribution and liquidity • Explains how to raise capital, invest, and make a social justice impact using digital finance • Highlights how social media connections influence the capital-raising process

Angel Financing in Asia Pacific

A Guidebook for Investors and Entrepreneurs

Author: John Y. Lo

Publisher: Emerald Group Publishing

ISBN: 1786351277

Category: Business & Economics

Page: 528

View: 6562

By examining the current status and recent developments in a number of countries in Asia, this book makes recommendations, provides analysis, and suggests new approaches to startup angel financing in the Asia Pacific region.

The Network Is Your Customer

Five Strategies to Thrive in a Digital Age

Author: David L. Rogers

Publisher: Yale University Press

ISBN: 030016601X

Category: Business & Economics

Page: 335

View: 8781

"An incredibly useful and valuable guidebook to the new consumer economy. Buy it. Learn from it. Succeed with it."--Jeff Jarvis, author of "What Would Google Do " "This is the stuff that every business and nonprofit needs to embrace if they're going to succeed in a changing world."--Vivian Schiller, CEO of NPR With clear analysis and practical frameworks, this book provides a strategic guide that any business or nonprofit can use to succeed in the digital age. Marketing expert David Rogers examines how digital technologies--from smartphones to social networks--connect us in frameworks that transform our relationships to business and each other. To thrive today, organizations need new strategies--strategies designed for customer networks. Rogers offers five strategies that any business can use to create new value: ACCESS--be faster, be easier, be everywhere, be always on ENGAGE--become a source of valued content CUSTOMIZE--make your offering adaptable to your customer's needs CONNECT--become a part of your customers' conversations COLLABORATE--involve your customers at every stage of your enterprise Rogers explains these five strategies with over 100 cases from every type and size of business--from shoes to news, and software to healthcare. In "The Network Is Your Customer," he shows: How Apple harnessed a host of collaborators to write apps for its iPhone How IBM designed a videogame to help sell its enterprise software How Ford Motors inspired an online community to build brand awareness for its new Fiesta ...and countless other cases from consumer, b2b, and nonprofit categories. The book outlines a process for planning and implementing a customer network strategy to match "your" customers, "your" business, and "your" objectives--whether you need to drive sales, to enhance innovation, to reduce costs, to gain customer insight, or to build breakthrough products and services. Because today, whatever your goals and whatever your business, the network is your customer.

Research Handbook on Digital Transformations

Author: F. Xavier Olleros,Majlinda Zhegu

Publisher: Edward Elgar Publishing

ISBN: 1784717762

Category: Business & Economics

Page: 480

View: 5925

The digital transition of our economies is now entering a phase of broad and deep societal impact. While there is one overall transition, there are many different sectoral transformations, from health and legal services to tax reports and taxi rides, as well as a rising number of transversal trends and policy issues, from widespread precarious employment and privacy concerns to market monopoly and cybercrime. They all are fertile ground for researchers, as established laws and regulations, organizational structures, business models, value networks and workflow routines are contested and displaced by newer alternatives. This Research Handbook offers a rich and interdisciplinary synthesis of some of the current thinking on the digital transformations underway.

Big Bang Disruption

Strategy in the Age of Devastating Innovation

Author: Larry Downes,Paul Nunes

Publisher: Penguin

ISBN: 0698143388

Category: Business & Economics

Page: 272

View: 1970

It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the debut of the navigation apps, leading GPS manufacturers had lost 85 percent of their market value. Consumer electronics and computer makers have long struggled in a world of exponential technology improvements and short product life spans. But until recently, hotels, taxi services, doctors, and energy companies had little to fear from the information revolution. Those days are gone forever. Software-based products are replacing physical goods. And every service provider must compete with cloud-based tools that offer customers a better way to interact. Today, start-ups with minimal experience and no capital can unravel your strategy before you even begin to grasp what’s happening. Never mind the “innovator’s dilemma”—this is the innovator’s disaster. And it’s happening in nearly every industry. Worse, Big Bang Disruptors may not even see you as competition. They don’t share your approach to customer service, and they’re not sizing up your product line to offer better prices. You may simply be collateral damage in their efforts to win completely different markets. The good news is that any business can master the strategy of the start-ups. Larry Downes and Paul Nunes analyze the origins, economics, and anatomy of Big Bang Disruption. They identify four key stages of the new innovation life cycle, helping you spot potential disruptors in time. And they offer twelve rules for defending your markets, launching disruptors of your own, and getting out while there’s still time. Based on extensive research by the Accenture Institute for High Performance and in-depth interviews with entrepreneurs, investors, and executives from more than thirty industries, Big Bang Disruption will arm you with strategies and insights to thrive in this brave new world.