Online-Journalismus

Texten und Konzipieren für das Internet. Ein Handbuch für Ausbildung und Praxis

Author: Gabriele Hooffacker

Publisher: Springer-Verlag

ISBN: 3658107715

Category: Language Arts & Disciplines

Page: 259

View: 8015

Die vierte Auflage des Handbuchs liefert Tipps und praktische Anleitungen zum Texten für Internet und Intranet, zu Bewegtbild und Podcast, Sozialen Netzwerken und Communitys, Formen und Formaten des Mediums sowie zu den Abläufen im Content-Management. ​Wie wird man Online-Journalist? Wo arbeiten Online-Journalisten? Was müssen sie beherrschen: an journalistischem Handwerk, an Internet-Kenntnissen, an Online-Recht? Wie textet man Teaser? Wie bindet man Useraktivitäten ein? Welche Rolle spielen Audio und Video im Rahmen des crossmedialen Webangebots? Wie sorgt man dafür, dass der Content auch gefunden wird (Suchmaschinenoptimierung)?

La Roches Einführung in den praktischen Journalismus

Mit genauer Beschreibung aller Ausbildungswege Deutschland · Österreich · Schweiz

Author: Gabriele Hooffacker,Klaus Meier

Publisher: Springer-Verlag

ISBN: 3658166584

Category: Language Arts & Disciplines

Page: 269

View: 5285

Wie wird man heute Journalist? Wo und in welchen Funktionen arbeiten Journalisten? Wie verändern die neuen Medien den Journalistenberuf? Wo kann man Journalismus lernen? Wie findet man Kontakt zu einer Redaktion? Wie recherchiert man eine Story? Kann der Journalist objektiv informieren? Wie schreibt man eine Nachricht? Was sind die Besonderheiten von Bericht, Reportage, Interview, analysierendem Beitrag und Feature sowie von Kommentar, Glosse und Rezension? Auf diese Fragen gibt die neu bearbeitete 20. Auflage erprobte und bewährte Antworten, aber auch Auskünfte über den neuesten Stand journalistischer Arbeitstechniken und Ausbildungsmöglichkeiten. Vor dem Hintergrund des digitalen Journalismus wurde das Kapitel zum Thema Recht völlig neu gefasst. Aufwändig recherchiert und überarbeitet wurden die Wege in den Journalismus, insbesondere die immer wichtiger werdenden Studiengänge an Hochschulen.

Gebrauchstexte schreiben

Systemische Textmodelle für Journalismus und PR

Author: Gisela Goblirsch

Publisher: Springer-Verlag

ISBN: 3658176016

Category: Language Arts & Disciplines

Page: 200

View: 4321

Wie kann man komplexe Sachverhalte oder schwer darstellbare Themen verständlich aufbereiten? Wie finden die Leserinnen und Leser den Weg zum Verständnis solcher Gebrauchstexte? Aus Modellen der Textverständlichkeit und systemischen Strukturen der Texterfassung entwickelt das Buch praxisorientierte Modelle für unterschiedliche journalistische Textsorten bis hin zu Flyern, Websites, Serien und Dossiers.

Radio-Journalismus

Ein Handbuch für Ausbildung und Praxis im Hörfunk

Author: Walther von La Roche,Axel Buchholz

Publisher: Springer-Verlag

ISBN: 3658107960

Category: Language Arts & Disciplines

Page: 650

View: 2959

Wie kommen Sie zum Radio? Was müssen Sie lernen und können um beim modernen Radio Erfolg zu haben? „Radio-Journalismus“ sagt Ihnen, was Sie brauchen und zeigt Ihnen, wie es geht. Wie werden z. B. Interviews geführt oder O-Ton-Berichte gemacht? Wie wird für das Radio geschrieben, wie moderiert? Wie werden Radio-Nachrichten gestaltet, Texte gesprochen oder die Musiktitel ausgewählt? Wie wird beim Radio crossmedial gearbeitet? Das Standard-Handbuch für die Radio-Ausbildung führt mit handfesten Anleitungen in die gesamte Radio-Praxis ein. Es beschreibt alle Ausbildungsmöglichkeiten und bringt praktische Tipps für Hospitanz, Praktikum und Volontariat beim Radio. Die Autoren sind zumeist selbst erfolgreiche Radio-Macher. Viele unterrichten außerdem an Journalistenschulen, Universitäten und sonstigen Ausbildungseinrichtungen.

Journalistenausbildung für eine veränderte Medienwelt

Diagnosen, Institutionen, Projekte

Author: Klaus D. Altmeppen,Walter Hömberg

Publisher: Springer-Verlag

ISBN: 9783531136370

Category: Language Arts & Disciplines

Page: 190

View: 3682

Die Journalistenaus- und -fortbildung verändert sich, weil die Medien sich verändern. Und die Medien verändern sich in mehreren Dimensionen: Neue Organisationsformen, eine verstärkte Kommerzialisierung, Modifikationen von Formaten und Programmen, neue Darstellungsformen und Recherchewege - das sind nur einige Entwicklungstrends. Die Journalistenausbildung muß sich darauf einstellen - und sie tut es bereits: mit didaktisch und organisatorisch flexibleren Angeboten und mit der Schaffung neuer Studiengänge. Diese Entwicklungen werden in diesem Band von Kommunikationswissenschaftlern und Medienpraktikern reflektiert.

Non-Native Prosody

Phonetic Description and Teaching Practice

Author: Jürgen Trouvain,Ulrike Gut

Publisher: Walter de Gruyter

ISBN: 3110198754

Category: Language Arts & Disciplines

Page: 270

View: 4735

Non-Native Prosody: Phonetic Description and Teaching Practice is a response to the increasing interest in the field of prosody in second language acquisition and teaching. The volume presents an overview of the state of the art in second language prosody learning and teaching and brings together linguistic research on the description and modelling of non-native prosodic structures with L2 teaching methods and practices. The first part comprises descriptions of non-native prosodic structures (including intonation, stress and speech rhythm) as well as methodological considerations of research in second language acquisition written by experts in the field. These overviews of current theoretical models and results from empirical studies are presented in a format accessible to language teachers. In the second part, some of the leading teaching practitioners and developers of phonological learning materials present a variety of methods and exercises in the area of prosody. The accompanying audio examples on a CD-ROM make a useful addition illustrating the descriptions and exercises for various target and source languages.

Data Analysis with Open Source Tools

A Hands-On Guide for Programmers and Data Scientists

Author: Philipp K. Janert

Publisher: "O'Reilly Media, Inc."

ISBN: 1449396658

Category: Computers

Page: 540

View: 7373

Collecting data is relatively easy, but turning raw information into something useful requires that you know how to extract precisely what you need. With this insightful book, intermediate to experienced programmers interested in data analysis will learn techniques for working with data in a business environment. You'll learn how to look at data to discover what it contains, how to capture those ideas in conceptual models, and then feed your understanding back into the organization through business plans, metrics dashboards, and other applications. Along the way, you'll experiment with concepts through hands-on workshops at the end of each chapter. Above all, you'll learn how to think about the results you want to achieve -- rather than rely on tools to think for you. Use graphics to describe data with one, two, or dozens of variables Develop conceptual models using back-of-the-envelope calculations, as well asscaling and probability arguments Mine data with computationally intensive methods such as simulation and clustering Make your conclusions understandable through reports, dashboards, and other metrics programs Understand financial calculations, including the time-value of money Use dimensionality reduction techniques or predictive analytics to conquer challenging data analysis situations Become familiar with different open source programming environments for data analysis "Finally, a concise reference for understanding how to conquer piles of data."--Austin King, Senior Web Developer, Mozilla "An indispensable text for aspiring data scientists."--Michael E. Driscoll, CEO/Founder, Dataspora

The Structural Transformation of the Public Sphere

An Inquiry Into a Category of Bourgeois Society

Author: J?rgen Habermas

Publisher: John Wiley & Sons

ISBN: 0745692338

Category: Philosophy

Page: 328

View: 2255

This major work retraces the emergence and development of the Bourgeois public sphere - that is, a sphere which was distinct from the state and in which citizens could discuss issues of general interest. In analysing the historical transformations of this sphere, Habermas recovers a concept which is of crucial significance for current debates in social and political theory. Habermas focuses on the liberal notion of the bourgeois public sphere as it emerged in Europe in the early modern period. He examines both the writings of political theorists, including Marx, Mill and de Tocqueville, and the specific institutions and social forms in which the public sphere was realized. This brilliant and influential work has been widely recognized for many years as a classic of contemporary social and political thought, of interest to students and scholars throughout the social sciences and humanities.

Comparing Media Systems

Three Models of Media and Politics

Author: Daniel C. Hallin,Paolo Mancini

Publisher: Cambridge University Press

ISBN: 1139454285

Category: Political Science

Page: N.A

View: 4805

Building on a survey of media institutions in eighteen West European and North American democracies, Hallin and Mancini identify the principal dimensions of variation in media systems and the political variables which have shaped their evolution. They go on to identify three major models of media system development (the Polarized Pluralist, Democratic Corporatist and Liberal models) to explain why the media have played a different role in politics in each of these systems, and to explore the forces of change that are currently transforming them. It provides a key theoretical statement about the relation between media and political systems, a key statement about the methodology of comparative analysis in political communication and a clear overview of the variety of media institutions that have developed in the West, understood within their political and historical context.

National Standards in American Education

A Citizen's Guide

Author: Diane Ravitch

Publisher: Brookings Institution Press

ISBN: 9780815718840

Category: Education

Page: 242

View: 9869

Updating her highly acclaimed book, Diane Ravitch presents the latest information on the debate over national standards and assessments. "Ensuring a rigorous liberal education for all is asking a lot in a contentious democracy like ours. Is it possible to educate every child to the same high standards? Is it politically feasible? Will raising standards help or hinder poor minority children? Ravitch sees where these land mines are buried and her book provides an indispensable diagram for getting around them."—The Wall Street Journal "A simple message lies at the heart of Diane Ravitch's new book.... If clear and consistent goals of learning could be set for all American children, rich and poor, gifted and ordinary, then all of these children would end up better educated than they now are likely to be."—The New York Times "No one could be more qualified to write a book about national standards in education than Diane Ravitch."—The Washington Times "The ongoing debate about national education standards and assessment in the U.S. has created as much confusion as it has solutions. What has been needed is an examination of the educational, historical, political, and social issues related to the development of such standards. Ravitch provides such a foundation."—Choice

Ict And Special Educational Needs

A Tool for Inclusion

Author: Florian, Lani,Hegarty, John

Publisher: McGraw-Hill Education (UK)

ISBN: 033521195X

Category: Education

Page: 148

View: 4150

A reference for teachers interested in the uses of ICT as a tool to promote the inclusion of learners with special educational needs. It considers the role of technology in overcoming barriers of access to the curriculum and offers examinations of ICT asa teaching tool to raise standards for all.

Developing Spatial Data Infrastructures

From Concept to Reality

Author: Ian P. Williamson,Abbas Rajabifard,Mary-Ellen F. Feeney

Publisher: CRC Press

ISBN: 0203485777

Category: Technology & Engineering

Page: 338

View: 1516

Expert perspectives on SDI theory and practice The spatial data infrastructure (SDI) concept continues to evolve and become an increasingly important element of the infrastructure that supports economic development, environmental management, and social stability. Because of its dynamic and complex nature, however, it remains a fuzzy concept to many, and depending on their needs and circumstances, practitioners, researchers, and governments adopt different views of it. Developing Spatial Data Infrastructures: from Concept to Reality makes a timely contribution to the theory and practice of SDIs and breaks new ground in improving understanding of their relevance and value. It provides expert overviews of policies, concepts, standards, and practices associated with the design, implementation, and operation of SDIs. It introduces the concept of an SDI Hierarchy based on Hierarchical Spatial Reasoning, sets out the similarities and differences between SDIs operating within and between different jurisdictions, and identifies factors key to the success of SDI initiatives. Built on key contributions to the International Symposium on Spatial Data Infrastructure held in Melbourne in November 2001, this book is the first of its kind to provide address both the theoretical and practical aspects of developing appropriate SDIs. It offers unique, detailed discussions on the challenges and direction of future SDI development and thus provides an outstanding resource for those involved in building and maintaining SDIs and for GIS professionals and students.

The Second Media Age

Author: Mark Poster

Publisher: John Wiley & Sons

ISBN: 0745677983

Category: Social Science

Page: 194

View: 8877

This book examines the implications of new communication technologies in the light of the most recent work in social and cultural theory and argues that new developments in electronic media, such as the Internet and Virtual Reality, justify the designation of a "second media age".

The Data Journalism Handbook

How Journalists Can Use Data to Improve the News

Author: Jonathan Gray,Lucy Chambers,Liliana Bounegru

Publisher: "O'Reilly Media, Inc."

ISBN: 1449330029

Category: Language Arts & Disciplines

Page: 242

View: 9414

When you combine the sheer scale and range of digital information now available with a journalist’s "nose for news" and her ability to tell a compelling story, a new world of possibility opens up. With The Data Journalism Handbook, you’ll explore the potential, limits, and applied uses of this new and fascinating field. This valuable handbook has attracted scores of contributors since the European Journalism Centre and the Open Knowledge Foundation launched the project at MozFest 2011. Through a collection of tips and techniques from leading journalists, professors, software developers, and data analysts, you’ll learn how data can be either the source of data journalism or a tool with which the story is told—or both. Examine the use of data journalism at the BBC, the Chicago Tribune, the Guardian, and other news organizations Explore in-depth case studies on elections, riots, school performance, and corruption Learn how to find data from the Web, through freedom of information laws, and by "crowd sourcing" Extract information from raw data with tips for working with numbers and statistics and using data visualization Deliver data through infographics, news apps, open data platforms, and download links

Dialogue – The Mixed Game

Author: Edda Weigand

Publisher: John Benjamins Publishing

ISBN: 9027287465

Category: Language Arts & Disciplines

Page: 304

View: 6578

The ‘Mixed Game Model’ represents a holistic theory of dialogue which starts from human beings’ competence-in-performance and describes how language is integrated in a general theory of human action and behaviour. Human beings are able to adapt to changing conditions and to pursue their interests by the integrated use of various communicative means, mainly verbal, perceptual and cognitive. The core unit is the dialogic action game or ‘the mixed game’ with human beings at the centre acting and reacting in cultural surroundings. The key to opening up the complex whole is human beings’ nature. The Mixed Game Model demonstrates how the different disciplines of the natural and social sciences and the humanities are mutually interconnected. After a detailed overview of the state of the art, the fundamentals of the theory are laid down. They include a typology of action games which ranges from minimal games to complex institutional games. The description is illustrated by analyses of authentic games.

Universities in Change

Managing Higher Education Institutions in the Age of Globalization

Author: Andreas Altmann,Bernd Ebersberger

Publisher: Springer Science & Business Media

ISBN: 1461445892

Category: Business & Economics

Page: 372

View: 6488

Universities find themselves in dynamic change. They are confronted with growing expectations from their stakeholders, increasing international competition, and new technological challenges. Featuring insights and in-depth case studies from leading researchers and university decision makers from around the world, this book argues that institutions of higher education, in order to be successful, have to actively reflect on circumstances, visions, and strategies to master the future. Drawing from their experiences across a diverse array of institutions in Europe, Asia, and the Americas, the authors explore the pressures on today’s universities and the opportunities for excelling in the contest for resources. They discuss operational issues, such as strategic management, IT governance, leadership development, and entrepreneurial culture, and broader concerns, such as the roles and responsibilities of universities in promoting technology transfer and economic and social development. The result is a resource that not only reveals and analyzes universities from an organizational perspective, but presents best practice models and concrete inspiration for management and policymaking.