Kickstarter Launch Formula

The Crowdfunding Handbook for Startups, Filmmakers, and Independent Creators

Author: Salvador Briggman

Publisher: Createspace Independent Publishing Platform

ISBN: 9781542448369

Category:

Page: 140

View: 4331

If you're looking for a step-by-step launch framework for your upcoming Kickstarter or Indiegogo campaign, this is the handbook for you! I'll teach you how to use crowdfunding to raise money online and bring your project to life. You see, we're at the beginning of a movement as transformative as the industrial revolution. Never before in history have authors, musicians, artists, and film producers been able to connect with massive online audiences and get funding for their creative work. The outdated media gatekeepers are quickly disappearing. You can now get funding directly from your fans and distribute your content online. If you're a creative type, this is the BEST time to be alive. But, it doesn't stop there. This major change has also given rise to six and seven-figure online businesses. As a fellow entrepreneur, I know that one of the most common excuses for not quitting your job and launching that startup company is because you don't have the money. Now, in a few short weeks, you can have all of the capital you need to launch and grow a thriving ecommerce business. It's no longer a crazy idea to pursue your passion. In fact, more and more millennials are doing just that. I should know, I'm one of them! When I first started blogging about Kickstarter in 2012, I had no idea that crowdfunding would become a multi-billion-dollar industry. I was just a Junior in college, writing a mini-thesis on how different variables affected fundraising success on Kickstarter (for you nerds out there, it was a logistic regression). Flash forward several years, and I'm now one of the top experts in the crowdfunding industry. I started the blog, CrowdCrux, which did over one million views in 2015. I set up a forum called KickstarterForum, which has attracted over six thousand members. I even launched a popular podcast called Crowdfunding Demystified, which has racked up more than 100 positive reviews in iTunes. Finally, I also put out training videos on YouTube and I am proud to say that the channel is experiencing rapid growth. That all sounds impressive, but actually, when I first stumbled on the website, Kickstarter, I didn't have a clue how it worked. It seemed super confusing and I had SO MANY questions. Since 2012, I've come to master the platform and discover the ins and outs of how crowdfunding really works. I've published many of my findings online and I've been being linked to by sites like CNN, The New York Times, The Huffington Post, and even The Wall Street Journal. In this guide, I'm going to share with you the step-by-step launch strategy for absolutely crushing it on Kickstarter. In no time at all, you'll be raising money for your startup or creative project. I'll make it super easy to copy and implement these tactics and strategies. I'll also share some Jedi Mind Tricks that most marketers don't know about. Before you know it, you'll be a crowdfunding expert! Now, I bet you're thinking... "boy this all sounds like a lot of work. Do I really have to learn all of this? I just want to get funding for my project." Truth be told, it is A LOT to master, which is why having the right teacher can make all of the difference. I'll make sure that you master this material as quickly as possible, so that you can stop fundraising and get back to doing what you love! Either way, whether you decide to run your own Kickstarter campaign, or outsource certain aspects, it pays to know what you're doing. I want to help you smash your Kickstarter goal and then I hope you come on my podcast as a crowdfunding success story. It's time to get serious about making that business you've been dreaming about a reality. It's finally time to get paid for your creative work. Let's get started!

The Kickstarter Handbook

Real-Life Success Stories of Artists, Inventors, and Entrepreneurs

Author: Don Steinberg

Publisher: Quirk Books

ISBN: 1594746079

Category: Business & Economics

Page: 138

View: 8684

So you want to produce a short film. Or design a new line of jewelry. Or manufacture a revolutionary solar-powered garden sprinkler. There’s just one catch: You need $100,000 to bankroll your dream, and your checking account has barely enough to cover the rent. Enter Kickstarter.com—the phenomenal “crowdfunding” website launched in 2009 that brings venture capital to the masses. At Kickstarter, it’s not uncommon for entrepreneurs to raise $50,000, $100,000, $250,000, or more. All you need is a great idea—and The Kickstarter Handbook. Business journliast Don Steinberg has interviewed dozens of artists and inventors who launched their passion projects online. Through their voices, you’ll explore all the strategies of a successful Kickstarter campaign. You’ll learn the elements of a compelling Kickstarter video, innovative ways to market your projects, tips for getting donors onboard, and the secrets of irresistible Kickstarter “rewards.” You’ll also discover what to do in a best-case scenario—when your project goes viral and the cash starts flowing in. On Kickstarter, it happens to a few lucky visionaries every week. Here’s how to be one of them.

Kickstarter For Dummies

Author: Aimee Cebulski

Publisher: John Wiley & Sons

ISBN: 111850545X

Category: Computers

Page: 208

View: 7697

Learn to use Kickstarter to make your great ideas a reality As a crowd-funding website for creative projects, Kickstarter has the power to make creative ideas come to life. This helpful guide walks you through the potential of this amazing tool, which has helped project creators successfully launch their projects since 2009. You'll learn how to create a Kickstarter account, set up your first project, and effectively use social media to bring awareness to your project and build up the community around it to hopefully reach the goal of 100 percent funding. Explains how to determine if you meet the requirements to create a project Gets you started with creating your first project, choosing a great project image, and write a compelling project title and description Helps you establish rewards for project backers Zeroes in on deciding a funding duration and funding goal Whether you have an idea for a movie, video game, gadget or anything in between, Kickstarter For Dummies is the fun and friendly guide to help you get the funds to make your idea happen!

A Crowdfunder’s Strategy Guide

Build a Better Business by Building Community

Author: Jamey Stegmaier

Publisher: Berrett-Koehler Publishers

ISBN: 1626564094

Category: Business & Economics

Page: 216

View: 7737

More Than Money Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $1.4 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important “nuts and bolts” elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the “crowd” than the “funding.” He shows that if you treat your backers as people, not pocketbooks—communicate regularly and transparently with them, ask their opinions, attend to their needs—they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.

Launch

An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams

Author: Jeff Walker

Publisher: Morgan James Publishing

ISBN: 1630470171

Category: Business & Economics

Page: 206

View: 852

Revealing the secrets to engineering success that will change the future of a business, an Internet entrepreneur offers a how-to manual for launching a successful product or business in an increasingly digital world.

Kickstarter for the Independent Creator

A Practical and Informative Guide to Crowdfunding

Author: Madeleine Holly-Rosing

Publisher: Brass-T Publishing

ISBN: 9780996429238

Category:

Page: N.A

View: 4247

Independent creator Madeleine Holly-Rosing walks you through the steps of crowdfunding your independent project in this 2nd edition of her popular book Kickstarter for the Independent Creator.In this practical and down-to-earth guide, Madeleine shares how she went from failure to successfully funding four campaigns for her comic Boston Metaphysical Society. In this book you will learn:*How to choose your platform*How to write an effective Kickstarter Homepage*How to build a core email list*What goes into a pre-launch and campaign strategy*How postage can make you or break youIs your passion project languishing due to lack of funding? Learn tips in this book that Madeleine's students have used to meet and exceed their crowdfunding goals.

Sell Crowdfunding Products on TV

Fast Track to Retail Using ?As Seen on TV?, DIY, Kickstarter and Indiegogo

Author: Carrie Jeske

Publisher: Createspace Independent Publishing Platform

ISBN: 9781545135297

Category:

Page: 170

View: 1135

Learn from the horror stories of others. Don't make the mistake of a wildly successful crowdfunding campaign that results in personal financial failure. Gain product launch insights and market testing secrets that overcome knock-offs and maximize Kickstarter, Indiegogo, and Do It Yourself results. Don't spend thousands of dollars on patents, prototypes and manufacturing too early in the invention sequence. Choose the best "As Seen On TV" category partner to fast track products onto the retail shelves of Walmart, Walgreens, CVS, Bed, Bath & Beyond and internationally. Learn to pitch your ideas with no patent, using a simple hand-made prototype and smartphone demo video. Work with trusted licensees, who thrive using a confidential speed to market strategy. Get a sneak peek on the other side of the table, with industry insider, Carrie Jeske. The key is working with the right company to complete early stage market viability testing privately, before putting your idea on crowdfunding sites or other public domain sources. If your ideas meet the narrow criteria of the "As Seen On TV" you could have the next big winner in the $350 billion dollar DR-TV industry. As Seen On TV is not Crowdfunding. It's a home run, direct to consumer, business shot with hit products selling a whopping 5-8 million pieces a year for a short product life cycle of 1-5 years. Each product must solve and everyday problem in a visually appealing way. Since the cost of TV media is high, products much have mass appeal to the widest market segments. Inventing is a gamble. Whether you're rich or poor, business savvy or an independent inventor, big company or small, we are all at the mercy of the elusive mass market consumer. No human can guarantee success. That's why it's so important to use low-cost, high-return inventing strategies and stay within the sequence you're about the learn. Inventing is both an art and a science; the two combinations don't always give us a guaranteed formula for success. Whatever the source of your dream or your motivation. This book will deliver a path to the fastest, low-cost/high-return inventing strategy on the planet. There are spiritual and physical laws of reaping and sowing. If you plant beans, you harvest beans. Want corn? Plant corn. So it is with inventing. If you want great wealth, start investing your money in education and your time either helping others succeed or being genuinely happy for them when they do. Stroll by the ASOTV shelves at retail and realize there is no other place in the entire store where so many independent inventors' products are available to be purchased. Some inventors are making millions. You can be next.

Crowdfunding Basics in 30 Minutes

How to Use Kickstarter, Indiegogo, and Other Crowdfunding Platforms to Support Your Entrepreneurial and Creative Dreams

Author: Michael J. Epstein

Publisher: I30 Media Corporation

ISBN: 9781641880183

Category: Business & Economics

Page: 104

View: 1075

Crowdfunding sites such as Kickstarter, Indiegogo, and GoFundMe can not only help you raise money to fund your idea or cause, they can also help establish a community of enthusiastic supporters. This crowdfunding book by author and crowdfunding expert Michael J. Epstein will show you how!

Lemon Jail

On the Road with the Replacements

Author: Bill Sullivan

Publisher: N.A

ISBN: 9781452957302

Category: Biography & Autobiography

Page: 160

View: 5332

A tour diary of life on the road with one of Minnesota's greatest bands--with nearly 100 never-before-seen photographs "Don't bore us, get to the chorus" is Bill Sullivan's motto, which will come as no surprise to anyone who opens Lemon Jail. A raucous tour diary of rock 'n' roll in the 1980s, Sullivan's book puts us in the van with the Replacements in the early years. Barreling down the highway to the next show through quiet nights and hightailing it out of scandalized college towns, Sullivan--the young and reckless roadie--is in the middle of the joy and chaos, trying to get the band on stage and the crowd off it and knowing when to jump in and cover Alice Cooper. Lemon Jail shows what it's like to keep the band on the road and the wheels on the van--and when to just close your eyes and hit the gas. That first van, dubbed the Lemon Jail by Bill, takes the now legendary Replacements from a south Minneapolis basement to dive bars and iconic rock clubs to college parties and eventually an international stage. It's not a straight shot or a smooth ride, and there's never a dull moment, whether Bob Stinson is setting a record for the quickest ejection from CBGB in NYC or hiding White Castle sliders around a hotel room or whether Paul Westerberg is sneaking gear out of a hostile venue or saving Bill's life at a brothel in New Jersey. With growing fame (and new vans) come tours with REM and X (what happens when the audience isn't allowed to stand?), Tom Petty and the Heartbreakers and the Violent Femmes (against their will), and Saturday Night Live, where the band's televised antics earn the edict You'll never play on NBC again. Fast forward: You'll never play Washington, D.C., again. Or Moorhead. Hiding in fans' backyards while the police search the streets and pelted with canned goods at a Kent State food drive, the Replacements hit rough patches along with sweet spots, and Lemon Jail reveals the grit and glory both onstage and off, all told in the irrepressible, full-throttle style that makes Bill Sullivan an irresistible guide on this once-in-a-lifetime road trip with a band on the make.

A Kickstarter's Guide to Kickstarter

How to Successfully Fund Your Creative Project

Author: Nelson de Witt

Publisher: BookBaby

ISBN: 1620957965

Category: Business & Economics

Page: 47

View: 8918

A Kickstarter's Guide to Kickstarter will give you a thorough understanding of the site, its functionality, practical usage, audience, and strategy. If you’ve never put together a campaign before or are having trouble getting traction then it will provide a framework to help you navigate the vague world of crowd-sourced funding. More than tips and tricks, it highlights several aspects of running a successful campaign that are often overlooked. The book is based on Nelson de Witt’s experience from three campaigns, several interviews, blog posts, and observations of over 100 projects. Instead of just relying on personal experience, de Witt looked at what many other people did to hit their goals. The book contains insights from some of the most successful projects such as Capture Clip, C-Loop, The Glif and more. A Kickstarter’s Guide to Kickstarter provides a thoughtful analysis of the site and what the average person can expect when using the site. While there is no formula that can guarantee success, this book will help you take a step back and get the most out of your Kickstarter experience.

Play It Away

A Workaholic's Cure for Anxiety

Author: Charlie Hoehn

Publisher: N.A

ISBN: 9780615918174

Category: Self-Help

Page: 168

View: 8607

Do you live in constant fear? Shallow breathing, tension in the gut, chest pains, rapid hearbeat... Anxiety destroys your confidence, your productivity, you relationships, your ability to enjoy life. You can put an end to your suffering. You can start living again. And it's not as hard as you think.

From Spark to Finish

Running Your Kickstarter Campaign

Author: M. C. A. Hogarth

Publisher: Createspace Independent Pub

ISBN: 9781479379705

Category: Business & Economics

Page: 60

View: 4248

In my first year on Kickstarter, I ran four campaigns. All four succeeded; in fact, all four overfunded, some by over 400%. I am not a media superstar. I am, at best, a very energetic indie author and freelance painter. But even a small fish can make a big splash in the Kickstarter pond... with the right tools. This guide outlines the steps I took to build and fund all of my campaigns, from the spark of an idea, through project design and running the campaign, all the way to fulfillment... and beyond. It's even got checklists... and cartoon jaguars! Are you ready to run your own successful Kickstarter campaign? Let's get started!

Life with a Traumatic Brain Injury

Finding the Road Back to Normal

Author: Amy Zellmer

Publisher: Createspace Independent Publishing Platform

ISBN: 9781519101440

Category: Brain

Page: 130

View: 3013

In February 2014 Amy Zellmer slipped on a patch of ice and fell, forcibly landing on the back of her skull. The impact briefly knocked her out, and when she started to get up, she immediately knew something was very wrong. Amy had suffered a Traumatic Brain Injury (TBI) and was about to start a journey unlike anything she had ever experienced. Her life had changed in literally a blink of the eye. This book is a collection of her short articles, most of which were originally published on The Huffington Post. Learn about what it means to have a TBI as you read about her struggles and frustrations, like the days she can't remember how to run the microwave, or how she gets lost driving to familiar places. Understand what it's like to suffer fatigue and exhaustion after doing a simple task that most take for granted. This book is perfect for TBI survivors, their caregivers, friends and loved ones. It is a great book for survivors to give to their supporters so that they, too, can understand what those with TBI are dealing with on a daily basis. "Amy's book not only offers insight and details on brain injuries, but it also sheds light on an often-over looked and misunderstood issue. As a traumatic brain injury survivor, it gives me hope that one day the traumatic brain injury community will finally get the recognition and help it needs." Ali Wallace, Miss Oregon 2015 & TBI survivor

Crowdstart

The Entrepreneur's Guide to a Powerful (and Profitable) Crowdfunding Campaign

Author: Ariel Hyatt

Publisher: N.A

ISBN: 9780989521017

Category:

Page: N.A

View: 9775

The Entrepreneur's Guide toa Powerful (and Profitable) Crowdfunding Campaign

Gluten-Free Girl

How I Found the Food That Loves Me Back...And How You Can Too

Author: Shauna James Ahern

Publisher: Wiley

ISBN: 9780470411643

Category: Health & Fitness

Page: 288

View: 1450

"A delightful memoir of learning to eat superbly while remaining gluten free." —Newsweek magazine "Give yourself a treat! Gluten-Free Girl offers delectable tips on dining and living with zest–gluten-free. This is a story for anyone who is interested in changing his or her life from the inside out!" —Alice Bast, executive director National Foundation for Celiac Awareness "Shauna's food, the ignition of healthy with delicious, explodes with flavor—proof positive that people who choose to eat gluten-free can do it with passion, perfection, and power." —John La Puma, MD, New York Times bestselling co-author of The RealAge Diet and Cooking the RealAge Way "A breakthrough first book by a gifted writer not at all what I expected from a story about living with celiac disease. Foodies everywhere will love this book. Celiacs will make it their bible." —Linda Carucci, author of Cooking School Secrets for Real World Cooks and IACP Cooking Teacher of the Year, 2002 An entire generation was raised to believe that cooking meant opening a box, ripping off the plastic wrap, adding water, or popping it in the microwave. Gluten-Free Girl, with its gluten-free healthful approach, seeks to bring a love of eating back to our diets. Living gluten-free means having to give up traditional bread, beer, pasta, as well as the foods where gluten likes to hide—such as store-bought ice cream, chocolate bars, even nuts that might have been dusted with flour. However, Gluten-Free Girl shows readers how to say yes to the foods they can eat. Written by award-winning blogger Shauna James, who became a interested in food once she was diagnosed with celiac disease and went gluten-free, Gluten-Free Girl is filled with funny accounts of the author’s own life including wholesome, delicious recipes, this book will guide readers to the simple pleasures of real, healthful food. Includes dozens of recipes like salmon with blackberry sauce, sorghum bread, and lemon olive oil cookies as well as resources for those living gluten-free.

Richard Renaldi

Touching Strangers

Author: Richard Renaldi,Teju Cole

Publisher: Aperture Foundation

ISBN: 9781597114301

Category: Photography, Artistic

Page: 120

View: 9013

Since 2007, Richard Renaldi has been working on a series of photographs that involve approaching and asking complete strangers to physically interact while posing together for a portrait. Working on the street with a large format eight-by-ten-inch view camera, Renaldi encounters the subjects for his photographs in towns and cities all over the United States. He pairs them up and invites them to pose together, intimately, in ways that people are usually taught to reserve for their close friends and loved ones. Renaldi creates spontaneous and fleeting relationships between strangers, for the camera, often pushing his subjects beyond their comfort levels. These relationships may only last for the moment the shutter is released, but the resulting photographs are moving and provocative, and raise profound questions about the possibilities for positive human connection in a diverse society. -- Provided by publisher.

The Sketchbook of Loish

Art in Progress

Author: Lois van Baarle

Publisher: 3dtotal Publishing

ISBN: 9781909414549

Category: Art

Page: 152

View: 8406

Following the enormous success of her first art book, Loish returns with an inspiring book dedicated to her beautiful sketches.