Case Studies in Sport Communication

You Make the Call

Author: Terry Rentner,David Burns

Publisher: Routledge

ISBN: 1351747282

Category: Language Arts & Disciplines

Page: 280

View: 4386

Case Studies in Sport Communication: You Make the Call goes beyond the box scores by offering readers the opportunity to evaluate popular and diverse issues in sport—including management, crisis, health, ethics, gender, race, and social media. Each chapter incorporates theory and communication principles as well as topical background information, and concludes with discussion questions and engaging assignments. This volume presents real-life, provocative sports cases that bring contemporary headlines into perspective and inspire critical thinking. Each chapter features scholarly evidence that will keep the conversation lively, thoughtful, and informative. Students are encouraged to challenge the ethical implications of what they have read and to "make the call." This is an invaluable resource for upper-level undergraduate and graduate students of sport communication and sport management.

Strategic Sport Communication

Author: Paul M. Pedersen,Pamela C. Laucella,Edward Kian,Andrea Nicole Geurin

Publisher: Human Kinetics

ISBN: 1492586102

Category: Business & Economics

Page: 424

View: 5218

Strategic Sport Communication, Second Edition, explores the sport industry’s exciting and multifaceted segment of sport communication. With communication theory, sport literature, and insight from the industry’s leading professionals, the text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents. The team of international authors has drawn on its extensive practical, academic, and leadership experiences to update and revitalize this second edition of Strategic Sport Communication. Using the industry-defining standard of the Strategic Sport Communication Model (SSCM), the text explores sport communication in depth and then frames the three major components of the field: personal and organizational communication, sport media, and sport communication services and support. Readers will discover how each aspect of this segment of the sport industry is integral to the management, marketing, and operational goals at all levels of sport organizations. The second edition includes the following enhancements: • A new, expanded chapter titled Integrated Marketing Communication in Sport allows students to explore modern marketing strategy. • Substantial updates and new information on multiple social media platforms throughout the book elucidate the latest trends. • “Sport Communication at Work” sidebars and “Profile of a Sport Communicator” features apply topics and theoretical concepts to real-world situations. • Key terms, learning objectives, and chapter wrap-ups with review questions, discussion questions, and individual exercises keep readers engaged and focused. • An expanded ancillary package provides tools for instructors to use in course preparation and presentation. The content is complemented by photos throughout and organized in an easy-to-read style. Part I of the book introduces sport communication by defining the scope of study, examining roles and functions of sport communication professionals, and looking at the history and growth of the field. Part II dives into the SSCM, which provides a macro-view of the three main components of communication in sport. This section also addresses digital and mobile communications, public relations and crisis communication, and sport research. Part III addresses sociocultural issues and legal aspects of sport communication, including culture, gender, sex, race, ethnicity, and politics. Throughout the text, individual exercises, group activities, review questions, and discussion questions promote comprehension for a variety of learning styles. With Strategic Sport Communication, Second Edition, readers will be introduced to the vast and varied field of sport communication. The framework of the SSCM prepares readers with foundational and theoretical knowledge so they are able to understand the workings of, and ultimately contribute to, the rapidly growing field of sport communication.

Mixed Methods Research in the Movement Sciences

Case Studies in Sport, Physical Education and Dance

Author: Oleguer Camerino,Marta Castaner,Teresa M. Anguera

Publisher: Routledge

ISBN: 0415532272

Category: Education

Page: 222

View: 1181

Mixed methods research techniques, combining both quantitative and qualitative elements, have become well established throughout the social, behavioural and natural sciences. This is the first book to focus on the application of mixed methods research in the movement sciences, specifically in sport, physical education and dance. Researchers and practitioners in each of these fields are concerned with the study of habitual behaviour in naturalistic contexts, and of the concurrent and sequential nature of events and states, precisely the kind of work that multi-method research design can help illuminate. The book is arranged into four sections. The first provides a thorough overview of mixed methods procedures and research design, and summarizes their applicability to the movement sciences. The remaining sections then offer detailed case studies of mixed methods research in team and individual sports (analyzing hidden patterns of play and optimising technique); kinesics and dance (analyzing motor skills behaviour in childhood, and the complexity of motor responses in dance); and physical education (detecting interaction patterns in group situations, and optimizing non-verbal communication by teachers and sports coaches). Mixed Methods Research in the Movement Sciences offers an important new tool for researchers and helps to close the gap between the analysis of expert performance and our understanding of the general principles of movement science. It is important reading for any student, researcher or professional with an interest in motor control, sport and dance pedagogy, coaching, performance analysis or decision-making in sport.

Sport Communication

An International Approach

Author: Chuka Onwumechili

Publisher: Routledge

ISBN: 1351983520

Category: Social Science

Page: 356

View: 3468

Sport is a global business. Now more than ever, sport communication professionals need to understand sport’s global reach in order to develop their full potential. This is the first textbook to introduce the fundamental principles and practice of sport communication from an international perspective. Combining business strategies with insights into social issues such as gender, disability and national identity, this is an accessible, practical and engaging guide to the essentials of sport communication. Aimed to enhance learning at both undergraduate and postgraduate levels, each chapter contains special features tailored to meet the needs of students and instructors. These include learning objectives, chapter summaries, activities, reflections, discussion questions, recommended resource lists and original cross-cultural case studies that demonstrate sport communication theories put into practice. Its twenty chapters explore communication in sport across all levels, from interpersonal communication and team building to strategic communications, and in all forms of media, from print and broadcast to social media. Sport Communication: An International Approach is an essential text for any course on sport communication, sport business or sport management.

Repairing the Athlete's Image

Studies in Sports Image Restoration

Author: Joseph R. Blaney,Lance Lippert,Scott J. Smith

Publisher: Lexington Books

ISBN: 0739138995

Category: Language Arts & Disciplines

Page: 416

View: 7430

This book presents case studies of various athletes, sports, and public relations scenarios with prescriptive advice for those attempting to repair athletic reputations. This invaluable study is an essential resource for graduate and upper-level undergraduate courses in sports communication and popular culture.

Case Studies in Organizational Communication

Ethical Perspectives and Practices

Author: Steve May

Publisher: SAGE Publications

ISBN: 1483332756

Category: Language Arts & Disciplines

Page: 384

View: 3742

The Second Edition of Case Studies in Organizational Communication: Ethical Perspectives and Practices, by Dr. Steve May, integrates ethical theory and practice to help strengthen readers' awareness, judgment, and action in organizations by exploring ethical dilemmas in a diverse range of well-known business cases.

Sport and Exercise Psychology

Practitioner Case Studies

Author: Gavin Breslin

Publisher: John Wiley & Sons

ISBN: 1118686543

Category: Psychology

Page: 520

View: 8314

Sport and Exercise Psychology: Practitioner Case Studies focuses on the most current issues in the field, integrating research and practice to develop a coherent understanding of current knowledge, future research directions and applied implications within the field. This is the first book to include theory-based case studies for sport performance, exercise and skill acquisition in one publication. This text provides content that is directly applicable to those students wishing to enter the profession via various national accreditation schemes, in addition to providing chartered psychologists with a text that can directly inform their reflections of their own practice. Sport and Exercise Psychology is supported by an online learning environment that includes ‘talking heads’ videos for each chapter, further resources, questions and links to relevant external materials.

Sport Public Relations and Communication

Author: Maria Hopwood,James Skinner,Paul Kitchin

Publisher: Routledge

ISBN: 1136435522

Category: Business & Economics

Page: 282

View: 6110

An increasingly important element of sport business is the management of the myriad of relationships in which sport entities are involved. It is the relationship management aspect of sport which is the unique focus of this book. Sport Public Relations and Communication discusses and reformulates the principles of public relations and communications by demonstrating how they can be successfully applied in practice within a sports context. Features include: discussion customized to apply directly to sports management, thoroughly exploring the nuances of the field case studies used throughout the book to illustrate the practical application of theory discussion questions to help formulate and articulate defensible arguments in relation to public relations and communications strategies, forging strong links between theory and practice examples used to draw from the authors’ extensive experience in North America, the United Kingdom, Europe and Australia and New Zealand, providing a well rounded and global understanding of the field. This is the first book to explore public relations and communications in the sports industry in a global context. It brings together applicable strategies for the sport management or marketing student, and provides a concise guide to how public relations and communications strategies and principles can be applied to sport management and marketing issues.

Communication and Sport

Surveying the Field

Author: Andrew C. Billings,Michael L. Butterworth,Paul D. Turman

Publisher: SAGE Publications

ISBN: 1412972930

Category: Sports & Recreation

Page: 323

View: 343

Offering the most comprehensive and diverse approach to the study of communication and sport currently available at the undergraduate level, this book helps readers understand sports media, rhetoric, culture, and organizations from both micro and macro perspectives. Espistemologically diverse and theoretically grounded, the book explores youth, amateur, and professional sports through the lens of mythology, community, and identity.

Examining Identity in Sports Media

Author: Heather L. Hundley,Andrew C. Billings

Publisher: SAGE

ISBN: 1412954606

Category: Language Arts & Disciplines

Page: 279

View: 4403

Communication issues involving sports media permeate myriad levels of society. These issues are important sources for learning and reinforcing social beliefs; they are salient contexts for investigating issues of identity, including ethnicity, gender, class, sexual orientation, ability/disability, and more. Consequently, sport and media inscribe numerous implicit and explicit ideologies that saturate our culture. Using a wide variety of theoretical and methodological constructs (for example: surveys, content analyses, ethnographic research, field work, rhetorical approaches, other appropriate quantitative or qualitative approaches), Examining Identity in Mediated Sports examines various media - including television, film, advertising, print, Web sites, and nontraditional media - to expose how the intersection of sport and media construct, reinforce, and/or perpetuate perceptions of human identities. This book: - investigates the numerous ways print, electronic, and digital media present issues of identity in sports coverage - each chapter addresses media portrayals and/or cultural representations of one or more form of identity - ethnicity, gender, class, sexual orientation, ability/disability, etc - as it relates to sport - contributors, both seasoned and up-and-coming scholars of sport, represent a fine and diverse balance of intellectual ideologies

Gender Testing in Sport

Ethics, cases and controversies

Author: Sandy Montanola,Aurélie Olivesi

Publisher: Routledge

ISBN: 1317527100

Category: Sports & Recreation

Page: 196

View: 668

After the young South African athlete Caster Semenya won the 800m title at the 2009 World Championships she was obliged to undergo gender testing and was temporarily withdrawn from international competition. The way that this controversy unfolded represents a rich and multi-layered example of the construction of gender in wider society and the interrelationships between sport, culture and the media. This is the first book to explore the case in depth, from socio-cultural, ethical and legal perspectives. Analysing what came to be called "the Caster Semenya Case" in a comprehensive and multi-disciplinary fashion, and covering issues from media discourses and the rhetoric and regulations of the sport’s governing bodies to the reaction of the athlete herself, the book explores the ethics of how gender norms in sport, and in society more generally, are constructed through appearance, behaviour and sporting performance. This 2009 controversy can be taken as an indicator of the tensions of the time, and served as a link between medical sciences, society and gender. Including discussions of key concepts such as 'intersex', 'body norms', and 'fairness', Gender Testing in Sport is fascinating and important reading for anybody with an interest in sport studies, gender studies or biomedical ethics.

Sport Management in the Middle East

A Case Study Analysis

Author: Mohammed Ben Sulayem,Sean O'Connor,David Hassan

Publisher: Routledge

ISBN: 1136476474

Category: Business & Economics

Page: 208

View: 6320

The Middle East is one of the fastest growing and significant markets in world sport, as well as a powerful source of investment in sport. Bids for the Olympics in 2020 and the soccer World Cup in 2022, as well as remarkable investments in Formula One motor racing, horse racing and English Premier League soccer clubs, demonstrate the strength of interest, the depth of resource and the technical expertise maintained by sport business interests in the region. Sport Management in the Middle East is the first book to offer a serious and in-depth analysis of the business and management of sport in the region. Written by a team of world leading researchers in Middle Eastern sport, and illustrated in full colour throughout, the book examines the importance of sport in the Middle East and introduces its particular management processes, structures and cultures. As well as providing an overview of the region’s sporting strategy and key stakeholders, the book also offers a number of detailed case-studies of sport in individual Middle Eastern countries. A unique guide to sport management in a region of fundamental importance in world sport, this book is essential reading for any serious student or scholar of sport management, sport business, Middle East studies, or sport and society.

Pedagogical Cases in Physical Education and Youth Sport

Author: Kathleen Armour

Publisher: Routledge

ISBN: 1134453698

Category: Education

Page: 304

View: 1606

Pedagogical Cases in Physical Education and Youth Sport is a completely new kind of resource for students and practitioners working in physical education or youth sport. The book consists of 20 richly described cases of individual young learners, each written by a team of authors with diverse expertise from across the sport, exercise and movement sciences. These cases bring together knowledge from single sub-disciplines into new interdisciplinary knowledge to inform best practice in physical education, teaching and coaching in youth sport settings. At the heart of each case is an individual young person of a specified age and gender, with a range of physical, social and psychological characteristics. Drawing on current research, theory and empirical data from their own specialist discipline, each chapter author identifies the key factors they feel should be taken into account when attempting to teach or coach the young person described. These strands are then drawn together at the end of each chapter and linked to current research from the sport pedagogy literature, to highlight the implications for planning and evaluating teaching or coaching sessions. No other book offers such a rich, vivid and thought-provoking set of pedagogical tools for understanding and working with children and young people in sport. This is an essential resource for any student on a physical education, coaching, kinesiology or sport science course, and for any teacher, coach or instructor working in physical education or youth sport.

Case Studies in Athletic Training Administration

Author: Richard Ray

Publisher: Human Kinetics Publishers

ISBN: N.A

Category: Sports & Recreation

Page: 89

View: 5524

Case studies with analysis questions are presented in a discussion-friendly format. One case study is presented per topic. Sample topics include: dealing with "helpful" parents, developing a drug and alcohol policy, developing the athletic medicine model in industrial settings, conflict management, capital improvements, organizing physical examinations, student-athlete pregnancy policies, and marketing clinical sports medicine services.

Communication, Sport and Disability

The Case of Power Soccer

Author: Michael S. Jeffress

Publisher: Routledge

ISBN: 1317163532

Category: Social Science

Page: 208

View: 9826

Sports are ubiquitous in American society, and given their prominence in the culture, it is easy to understand how most youth in the United States face pressure to participate in organized sports. But what does this mean for the hundreds of thousands of Americans who live with one or more physical disabilities and, in particular, those in powered wheelchairs? Located at the intersection of sports and disability, this book tells the story of power soccer - the first competitive team sport specifically designed for electric wheelchair users. Beginning in France in the 1970s, today, over sixty teams compete within the United States Power Soccer Association (USPSA) and the sport is actively played in over thirty countries. Using ethnographic research conducted while attending practices, games, and social functions of teams from across the nation, Jeffress builds a strong case that electric wheelchair users deserve more opportunity to play sports. They deserve it because they need the same physical and psychosocial benefits from participation as their peers, who have full use of their arms and legs. It challenges the social constructions and barriers that currently stand in the way. Most importantly, this book tells the story of some amazing power soccer athletes. It is a moving, first-hand account of what power soccer means to them and the implications this has for society.

Team Psychology in Sports

Theory and Practice

Author: Stewart Cotterill

Publisher: Routledge

ISBN: 0415670578

Category: SPORTS & RECREATION

Page: 169

View: 6279

"The ability to mould a group of talented individual athletes into an effective team takes effort and skill. Team Psychology in Sports examines the crucial factors in the development of an effective team, introducing important psychological and organizational concepts and offering evidence-based interventions for enhancing the performance of any sports team. The book neatly bridges the gap between theory and practice, with real sporting case studies, examples and practical tools included in each chapter. It covers the full range of issues in team sport, including: - planning - communication - cohesion - motivation - emotions - momentum - leadership - recovery. No other book offers such an up-to-date, relevant and applied guide to working with sports teams. It is essential reading for all students and practitioners working in sport psychology or sports coaching"--

Research Methods and Design in Sport Management

Author: Damon P.S. Andrew,Paul M. Pedersen

Publisher: Human Kinetics

ISBN: 1492584053

Category: Business & Economics

Page: 304

View: 2403

Research Methods and Design in Sport Management explains research design, implementation, analysis, and assessment criteria with a focus on specific procedures unique to the discipline of sport management. The text is an invaluable resource for students and practitioners in sport management because it focuses on applied research for organizational purposes and the qualitative and quantitative methodologies pertinent to the field of sport management. Organized in four parts, Research Methods and Design in Sport Management begins with an introduction to concepts in sport management research and a discussion of the ethical issues associated with research projects. The text outlines the steps to the research process, making it an easy-to-use guide for professionals undertaking a research project as well as students writing major term papers, theses, or dissertations. Analysis of research design with discussion of specific methods used in qualitative, quantitative, and mixed-methods research helps readers to determine and design the most appropriate research for their specific needs. This text teaches readers the following concepts and skills: •How to conduct a thorough literature review •Theoretical and conceptual frameworks to guide the research process •How to develop appropriate research questions and hypotheses •Techniques for conducting qualitative, quantitative, and mixed-methods research •Methods for analyzing data and reporting results Multiple special elements in each chapter, including learning objectives, summaries, suggested advanced readings, and highlight boxes, guide readers through challenging concepts. A chapter dedicated to legal research in sport management provides a nonintimidating discussion of the unique elements evident in sport law research, such as legal precedence, case briefing, and special writing elements. Examples of published research in sport management illustrate ways in which various methodological tools and techniques can be used in answering research questions. Research in Action sections present excerpts from the Journal of Sport Management, which highlight research components mentioned in the text and assist students in learning how to read and evaluate research. In addition, all research examples provided throughout the text are specific to sport management, considering both sport industry settings and academic environments. Research Methods and Design in Sport Management offers readers the tools to engage in the broad spectrum of research opportunities in the growing discipline of sport management. As accreditation in sport management becomes more prevalent, Research Methods and Design in Sport Management can assist students in gaining the knowledge and skills they need in order to compete in the job market and to contribute to their future careers. For professionals, the text offers tools to ensure the research they conduct and consume can accurately inform strategic business decisions.

Reputational Challenges in Sport

Theory and Application

Author: Andrew C. Billings,W. Timothy Coombs,Kenon Brown

Publisher: N.A

ISBN: 9781138055995

Category: Athletes

Page: 244

View: 836

Introduction : sports celebrity reputation in a mediated world of scandal : reputation, crisis, and the presumed power of narrative manufacturing / Andrew C. Billings -- Athlete reputational crises : one point for linking situational crisis communication theory and sport crises / W. Timothy Coombs -- Image repair theory and sport / William L. Benoit -- Experimentally examining crisis management in sporting organizations / Natalie Brown-Devlin -- Adding narrative to the situational crisis communication theory : the case for crisis "narrative management" in sport / James R. DiSanza, Karen L. Hartman, Nancy J. Legge, Zac Gershberg -- Applying situational crisis communication theory to university needs : a case study of the 2015 University of Missouri crisis / Lindsey Sherrill -- Knee-jerk policymaking in crisis response : a fumbled play by the NFL / Jennifer L. Harker -- Reputational challenges in the Olympics : the LGBTQ paracrisis in Sochi / Ryan S. Rigda -- Crisis communication and the NBA lockout : exploring reactions to crisis strategies in sport / Melanie J. Formentin -- Empirically studying individual athletes and image repair during crises / Marion E. Hambrick -- #14FOREVER : nostalgia, Pete Rose, and the Cincinnati Reds / Todd F. McDorman -- Empirically examining image repair theory / Kenon A. Brown, Ziyuan Zhou, Qingru Xu -- My brand and the team brand : where to insert the "I" in Team? / Tom Isaacson -- The role of team success and failure in mitigating fan dissatisfaction with ticket price increases / Joseph R. Blaney -- Abby Wambach : G.O.A.T. (Greatest of All Time) or just a goat? / Rachel Allison, Ann Pegoraro